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FAQ: Setting Your Price for Photo Prints and Digital Downloads
1. How can I calculate my selling prices and profit?
To calculate your selling prices and profit, follow this general rule:
Formula:
Total Product Cost = (Base Price + Equivalent of 9 CAD in Local Currency) × 1.181
Once you have this total product cost, you can set your desired profit on top of it to determine your final selling price. For more detailed information, visit our Pricing Formula page here
2. How much control do I have over pricing my art?
You have full control over the pricing of your artwork. We provide you with tools to calculate your prices, including taxes, VAT, and payment fees, while you decide your profit margin.
Our platform ensures flexibility, allowing you to price your art based on your business goals and creative value. You remain in charge of your pricing strategy.
3. What do you handle for me when selling photo prints and digital downloads?
We take care of production, packaging, shipping, and customer service. This lets you focus on creating art while we handle the logistical and operational aspects of fulfilling orders, ensuring a smooth experience for you and your customers.
No need to worry about inventory or customer queries—we’ve got it covered.
4. Can I adjust my prices for different markets?
Yes! You can tailor your pricing to different markets and buyer types. Adjust your prices to account for taxes, VAT, and payment method fees while ensuring your desired profit margin.
This flexibility helps make your artwork accessible to a global audience while meeting your profit goals.
5. What’s the recommended profit margin for my photo prints?
We recommend setting a profit margin of 30–50% of the total (base price + taxes/VAT + fees). This strikes a balance between your financial goals and customer appeal.
You can adjust this margin based on the value of your artwork and market trends.
6. What is currency conversion, and how does it affect my selling price?
Our platform displays prices in Canadian dollars (CAD), but currency conversion fees apply for buyers in other countries. These fees are typically determined by the payment processor and fluctuate based on the exchange rate at the time of the transaction.
7. How do taxes and VAT affect my pricing?
Taxes and VAT vary depending on the customer’s location. Our platform automatically calculates applicable taxes or VAT based on the buyer’s location and adds them at checkout.
For more details, refer to the Taxes and VAT Table , which cover country-specific tax rates. also learn more in the TAX and VAT FAQS
8. How can I check if my pricing is accurate and competitive?
Our platform offers tools to compare your prices with others in your market. You can adjust your profit margin as needed to stay competitive while reflecting the value of your artwork.
Additionally, you can access a staff account to monitor orders and pricing trends.
9. Can I change my pricing at any time?
Yes, you can update your pricing at any time. Whether adjusting for market changes, profit margins, or customer demand, you have the flexibility to change your pricing as needed.
Keep in mind that significant price changes might affect visibility or promotions, so consider notifying customers of major adjustments.
